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Applied Nutrition
Applied Nutrition Critical Whey Protein (132 g)
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Applied Nutrition Critical Whey Protein is a whey protein powder for people who train and for anyone who wants to reach their daily protein intake.
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Applied Nutrition Critical Whey Protein (132 g)
CHF 2.25 per serving (30 g)
Applied Nutrition Critical Whey Protein is a whey protein powder for people who train and for anyone who wants to reach their daily protein intake.
- Suitable for vegetarians, Halal certified
- 72% protein per 100 g
- Protein content verified by Informed Protein
- Mixes with cold water or milk
Size
- Banana Strawberry Smoothie
- Vanilla Matcha
- Chocolate
- Strawberry
- Vanilla
- White Choc Pistachio
- Frappuccino
What it is
Critical Whey is the whey protein powder from Applied Nutrition, a sports nutrition brand from the United Kingdom. You shake it with water or milk for a drink, or stir it into porridge, yogurt and pancake batter when you want more protein in a meal. The range covers milkshake, coffee and dessert flavours, so the same powder works for a shake after the gym and for a breakfast bowl.
Composition and quality
The formula blends four milk protein sources. Whey protein concentrate is the base. Whey protein isolate is filtered further and carries less fat and lactose. Whey protein hydrolysate is whey already broken down into smaller fragments. Milk protein concentrate adds the casein fraction of milk. As declared by the manufacturer, the dairy comes from grass-fed cows and the powder provides 72 g of protein per 100 g. Protein contributes to a growth in muscle mass. The protein content of every flavour batch is verified under the Informed Protein programme. Chocolate Milkshake, Strawberry Milkshake and Vanilla Ice Cream are also tested for banned substances under the Informed-Sport programme. Production takes place in a facility accredited to ISO 22000, BRC and GMP standards, and the product is Halal certified.
Who it is for
People who train in the gym, play a team sport or practise an endurance discipline and want to add protein to their day. Anyone who finds it hard to reach their daily protein intake through meals alone. Vegetarians, since the manufacturer declares the product suitable for a vegetarian diet. Athletes who compete under anti-doping rules can choose one of the three Informed-Sport tested flavours.
Dose: 33 g (2 level scoops). Scoops are an estimate: use kitchen scales for an exact serving.
Preparation: Shake with 250 ml of cold water or cold milk.
When: After training, or during the day on non-training days.
Recommended daily dose: 1 to 3 servings. Do not exceed the recommended daily dose. Food supplements should not replace a varied and balanced diet. Keep out of the reach of young children.
Warnings: The Frappé flavour contains caffeine (100 mg per serving): not recommended for children and pregnant or breastfeeding women. Check with a qualified health professional before use if you are under 18, pregnant or breastfeeding, have a medical condition or take medication.
Banana Strawberry Smoothie: Protein blend [whey protein concentrate (milk), whey protein isolate (milk), whey protein hydrolysate (milk), milk protein concentrate (milk)], flavourings, salt, emulsifier (sunflower lecithin), thickeners (carboxymethyl cellulose, guar gum), potassium citrate, sweetener (sucralose), colour (beetroot red).
Vanilla Matcha: Protein blend [whey protein concentrate (milk), whey protein isolate (milk), whey protein hydrolysate (milk), milk protein concentrate (milk)], flavouring, ceremonial matcha powder (Camellia sinensis), salt, thickeners (carboxymethyl cellulose, guar gum), emulsifier (sunflower lecithin), sweetener (sucralose).
Chocolate Milkshake: Protein blend [whey protein concentrate (milk), whey protein isolate (milk), whey protein hydrolysate (milk), milk protein concentrate (milk)], cocoa powder, flavouring, salt, thickeners (carboxymethyl cellulose, guar gum), emulsifier (sunflower lecithin), sweetener (sucralose).
Strawberry Milkshake: Protein blend [whey protein concentrate (milk), whey protein isolate (milk), whey protein hydrolysate (milk), milk protein concentrate (milk)], flavouring, salt, thickeners (carboxymethyl cellulose, guar gum), emulsifier (sunflower lecithin), colour (beetroot red), sweetener (sucralose).
Vanilla Ice Cream and White Choc Pistachio: Protein blend [whey protein concentrate (milk), whey protein isolate (milk), whey protein hydrolysate (milk), milk protein concentrate (milk)], flavouring, salt, emulsifier (sunflower lecithin), thickeners (carboxymethyl cellulose, guar gum), sweetener (sucralose).
Frappé: Protein blend [whey protein concentrate (milk), whey protein isolate (milk), whey protein hydrolysate (milk), milk protein concentrate (milk)], flavouring, freeze-dried coffee (Coffea arabica), salt, emulsifier (sunflower lecithin), thickeners (carboxymethyl cellulose, guar gum), sweetener (sucralose), natural caffeine (green coffee bean extract), colour (plain caramel). Caffeine: 100 mg per 33 g serving.
Allergens: contains milk. Manufactured in a facility that also handles soya, egg, fish, celery and cereals containing gluten.
| Nutritional values | Per 100 g | Per 33 g |
|---|---|---|
| Energy | 1647 kJ / 394 kcal | 543 kJ / 130 kcal |
| Fat | 6.1 g | 2.0 g |
| of which saturates | 3.1 g | 1.0 g |
| Carbohydrate | 11.5 g | 3.8 g |
| of which sugars | 6.9 g | 2.3 g |
| Protein | 72 g | 24 g |
| Salt | 0.6 g | 0.2 g |
Values refer to the White Choc Pistachio flavour; they may vary slightly between flavours.
The cost per serving shown in the size selector is calculated on 30 g, to make proteins from different brands easy to compare.
How do I prepare Critical Whey? Shake 33 g of powder (2 level scoops) with 250 ml of cold water or cold milk. Scoops are only an estimate, so use kitchen scales when you want an exact serving.
Is Critical Whey a whey isolate? No. Critical Whey is a blend of whey protein concentrate, whey protein isolate, whey protein hydrolysate and milk protein concentrate. Isolate is one of its four protein sources.
Does Critical Whey Frappé contain caffeine? Yes. The Frappé flavour provides 100 mg of natural caffeine per 33 g serving, from coffee and green coffee bean extract. It is the only flavour of the 132 g tub that declares caffeine on the label.
Is Critical Whey suitable for vegetarians? Yes. The manufacturer declares it suitable for vegetarians and the product is Halal certified. It contains milk, so it is not vegan.
Is Critical Whey tested for athletes? As declared by the manufacturer, the protein content of every flavour batch is verified under the Informed Protein programme. Chocolate Milkshake, Strawberry Milkshake and Vanilla Ice Cream are also tested for banned substances under Informed-Sport.
How many servings are in the Critical Whey 132 g tub? The 132 g tub holds 4 servings of 33 g. It is the smallest tub of the range, sized for trying a flavour.
Brand: Applied Nutrition
Line: Critical Whey Advanced Protein
Packaging: Tub
Format: 132 g
Servings: 4 (33 g each)
Storage: Store in a cool, dry place.
Country of production: United Kingdom
Applied Nutrition Critical Whey Protein (132 g)
Four-Source Protein Blend
Whey concentrate, isolate, hydrolysate and milk protein concentrate: 72 g protein per 100 g, 21.6 g per 30 g serving.
Protein and Muscle Mass
Protein contributes to a growth in muscle mass. Protein contributes to the maintenance of muscle mass.
Grass-Fed Dairy
Whey and milk proteins from grass-fed dairy, in 7 flavours.
Tested and Easy to Mix
Tested under the Informed Protein programme. Mixes easily with water or milk. Halal certified.
Frequently bought together
Separate products: remove what you don’t need.
The products could not be added. Please try again.
Why choose Body Nutrition?
100% Swiss company
Based in Lugano, Ticino.
Physical store and online shop since 2018
Visit us at Corso Enrico Pestalozzi 12, Lugano.
Warehouse in Switzerland
We ship from Switzerland: prices in CHF, no customs fees.
Institutional partnerships
Dedicated prices for organisations and companies, starting with the Swiss Federation of Police Officers.
About Applied Nutrition
Applied Nutrition is a British sports nutrition brand founded in 2014 in Knowsley, Merseyside, England. Body Nutrition is an authorized Applied Nutrition reseller.
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